🧠 We like to think we follow the evidence. But often, we follow the evidence that agrees with us. That is confirmation bias. Confirmation bias is our tendency to: seek information that supports ...

We introduce the Participant Anti-Confirmation Protocol (PACP), a novel pre-experimental intervention aimed at reducing confirmation bias in behavioral research. By shifting participants to reflective ...

We tend to think that we are "observing the world objectively and drawing logical conclusions based on the data we have gathered." However, the essence of human nature revealed by behavioral economics ...