Ashali Bhandari is a senior urban planner leading the Future Cities initiative at Transitions Research, Goa. She is also part of the low carbon lifestyles project at the Centre for Social and ...

Road crashes claim nearly 11.9 lakh lives globally every year, with two to five crore people suffering non-fatal injuries (as of 2023 data). Among these, vulnerable road users (VRUs)—including ...

“In various implementations, a method includes identifying an experimental population for purposes of testing a behavior change model; applying the behavior change model to the experimental population ...

In our dynamic and ever-evolving world, bombarded by the influence of the latest ideas, trends, and cultural norms, our values serve as a compass that guides our behaviour. Explore how we can harness ...

Over the course of four sessions, my patient, Stacey, and I worked toward her goals of sleeping more, checking her email less and spending more quality time with her family. She successfully developed ...

Today’s most effective campaigns do more than capture attention; they create lasting impact. This is the power of behavior change marketing (BCM), a strategic (and scientific) approach that goes ...

Este articulo también está disponible en español. In 1968, Stanford Research Institute scientists Elmer Robinson and R.C. Robbins produced a landmark study for the trade association American Petroleum ...

Suppose you want to eat healthier, exercise more, or avoid getting in arguments with your partner. Each of these requires behavior change, but changing behavior can be challenging. An important first ...