Market segmentation is a core element of any marketing strategy. Marketers can choose to pre-define the segments based on their experience and other factors and/or obtain consumer data (e.g., purchase ...

Adaptive streaming specialist, SeenThis, has announced the launch of the latest iteration of its ground-breaking technology, enabling advertisers to improve performance through segment-by-segment ...

A knowledge-based intelligence method for controlling segment floating based on adjusting and optimizing shield tail grouting parameters was proposed. Based on prior knowledge in controlling segment ...