Many social-media influencers rely on brand deals as their main source of income. Influencers can offer advertisers a range of content types — like in-feed posts on Instagram, a 30-second TikTok, or a ...

Public relations professionals like you are always trying to grab journalists’ attention and keep your brand in the spotlight. Creating press kits and media kits is one of your most important ...

Right then, let’s talk about getting your social media kit sorted for 2026. It might sound a bit daunting, but honestly, it’s just about putting your best foot forward when you’re looking to work with ...

Even Charli D’Amelio and Jordan Howlett, aka Jordan the Stallion, didn’t just show up to their first brand deals empty-handed. At every level of the creator economy, the difference between “We’ll keep ...