The theory of psychological reactance originates in the 1960s with Jack Brehm, who developed it when he was a professor at Duke University. Brehm said that humans are negatively aroused when they ...

When do we follow requests and recommendations and which ones do we choose not to comply with? This publication combines definitions of compliance and reactance as behaviours and as affective ...

Variable current will generate inductance, capacitance, and their related properties of inductive and capacitive reactance. Although there's no energy loss that directly results from these properties, ...

Most people have experienced a sudden urge to resist when told what to do, even when the instruction is reasonable and beneficial. A parent tells a teenager to clean their room, and the room remains ...

The purpose of this study is to test the theories of communication about health crises and theories of persuasive health communication that have been applied to COVID-19 in a different cultural ...