Virtual merch isn’t just for the metaverse. It’s an option wherever people are dressing up avatars: social apps like Snapchat, for example, with its Bitmoji feature. And lo, Snap has announced the ...

Snap may not be particularly keen on the metaverse — at least, not as it's been articulated by Mark Zuckerberg — but the company's latest experiment certainly sounds a lot like a version of one. The ...

Adidas and Snapchat have joined forces to launch a Bitmoji Fashion Drop allowing app users to dress their Bitmoji avatars in branded virtual merchandise, per details shared with Marketing Dive.

I turned 30 this past year, and like many Americans who are finally ready to grow up, I created a tiny little version of myself. Ever since she came into my life, I’ve been overjoyed, and a little ...

Easel is a new startup that sits at the intersection of the generative AI and social trends, founded by two former employees at Snap. The company has been working on an app that lets you create images ...